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Lillie Parker

Paediatrician & Trusted Voice in Children’s Health
Dr. Lillie is a dedicated NHS paediatrician working in a specialist emergency department in Hampshire and a proud member of the Royal College of Paediatrics. With a passion for empowering parents through trustworthy, practical advice, she brings her frontline experience to life online.
Through her Instagram platform, followed by over 80,000 parents and carers, Lillie shares expert insights on everything from common childhood illnesses and injury prevention to first aid, nutrition, and lifestyle guidance. Her content supports families from newborn stages right through to the teenage years, making complex health topics accessible, reassuring, and grounded in real clinical experience.
Instagram

Dr Arthur Joustra

NHS Paediatric Doctor & Medical Communicator
Dr Arthur is an NHS paediatric doctor and medical communicator, combining frontline clinical experience with a trusted and accessible voice across child health, public health, digital wellbeing and modern parenting.
Alongside his clinical practice, he has contributed to nationally recognised safeguarding education, co-authoring work focused on preventing digital harm to children and advocating for safer, healthier digital environments for young people and their families.
Beyond medicine, Dr Arthur has developed a growing platform at the intersection of healthcare, policy and digital culture. In 2025, he was invited to attend the Labour Party Conference, where he interviewed senior political figures and attended the Prime Minister’s keynote address.
His evidence-based yet relatable approach makes complex health and wellbeing topics accessible, supporting parents and families as they navigate child health, safety, digital life and the realities of modern parenting.
Tiktok Instagram

Angela Willis

The Eco Midwife
Angela Willis is a highly experienced Midwife, Health Visitor, and Chief Sustainability Officer within the NHS, where she leads national initiatives focused on carbon reduction, the Green Impact for Health Toolkit, and maternity care innovation. As a Clinical Fellow and Clinical Advisor at Health Innovation West, she supports hospitals across the UK in improving maternity services and rolling out intelligent intermittent auscultation to enhance clinical outcomes.
Passionate about combining sustainability with safe, effective care, Angela is a respected voice in public health and a regular speaker at national baby shows and professional conferences.
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Lily Fogan

NHS Midwife, Antenatal Educator & Content Creator
Lily is an experienced NHS midwife with nearly 12 years of experience supporting families through pregnancy, birth and the postnatal period. Alongside her NHS role, she runs her own antenatal education business, providing practical, evidence-based preparation for birth and parenthood.

Through her online platform, @midwifelilyy, Lily makes maternity information accessible, relatable and easy to understand. Her warm, honest approach helps parents navigate pregnancy, birth, breastfeeding, newborn care and postnatal recovery with greater knowledge and confidence.

Tiktok Instagram

Zoe Watson

Midwife, IBCLC & Mum of Four
Zoe Watson is a qualified midwife, International Board Certified Lactation Consultant (IBCLC), and mum of four, known for providing honest, evidence-based advice and support to parents. With a background in clinical midwifery and breastfeeding support, Zoe brings together professional expertise and real-life experience to offer practical, compassionate guidance to families navigating pregnancy, birth, feeding and the early years.
Her combination of specialist knowledge as a midwife and IBCLC, alongside her own experience of motherhood, makes Zoe a relatable and trusted voice in maternal and infant health.
Instagram

Emi-Joe Mawson

Cosmetic Dentist & Digital Smile Expert
Dr. Emi Mawson is a leading cosmetic dentist renowned for her natural, confidence-boosting smile transformations. She combines clinical precision with the latest advancements in digital dentistry to deliver stunning, personalised results that put patients at ease and in control of their oral health journey.

With a growing audience of over 85,000 on TikTok and thousands more on Instagram, @dentist_emi is redefining how dentistry is communicated – making expert advice approachable, engaging, and easy to understand. From myth-busting dental tips to behind-the-scenes smile makeovers, Emi is on a mission to help people feel proud of their smiles.

Tiktok Instagram

Laura Bottilieri

Baby & Child Feeding Specialist
Laura Bottiglieri is an experienced Speech and Language Therapist and the expert behind Milk to Mealtime, supporting families through complex feeding journeys from bottle refusal and breastfeeding challenges to fussy eating and entrenched sensory-based food refusal, weaning delays and medically complex needs.
With advanced expertise in eating, drinking and swallowing difficulties, Laura brings deep knowledge of feeding development and the clinical skills required to manage feeding challenges across infancy and childhood. Her approach blends clinical insight with responsive, relationship centred strategies; helping families move forward with tailored, evidence based support that truly fits their child.
Instagram

Lara Taylor

The Specialist Midwife in Postnatal & C-Section Recovery
Lara is a dedicated private midwife specialising in C-section recovery and fourth trimester care. With a calm, nurturing approach, she offers the kind of expert 1:1 postnatal support that every new parent deserves — but rarely receives.

Through her platform, @lara_thespecialistmidwife, she’s redefining early motherhood support with evidence-based guidance, practical tools, and a deep commitment to maternal wellbeing. Whether you’re recovering from birth or navigating life with a newborn, Lara provides reassurance, continuity, and compassionate care tailored just for you.

Instagram

Christine Lane

Founder of Mojo Matters & Advocate for Women’s Health in Ireland
Christine Lane is a Registered Nurse and Midwife with the NMBI, and the powerhouse behind Mojo Matters – a platform transforming how women’s health is understood and supported across Ireland.
With a bold, inclusive voice, Christine brings menstrual, hormonal, pregnancy, and postpartum health into the spotlight through evidence-based, stigma-free education. Her work spans classrooms, community spaces, and even government departments – igniting nationwide conversations and driving real change.

Known online as @myholisticmidwife , Christine shares empowering tips and expert guidance with her growing community. Whether you’re navigating pregnancy, birth, or postpartum, Christine offers a fresh, accessible approach rooted in compassion, clinical experience, and a deep commitment to helping women reclaim their health and confidence.

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